Software Built for the Way Construction Equipment Dealerships Work
Run your entire dealership from one connected system. Primus brings parts, equipment inventory, service, sales, accounting, and rentals together, so your team can work smarter, decide faster, and serve customers better.
Your Construction Dealership Is Complex. Your Software Should Make It Simpler.
Running a construction equipment dealership means managing high-value equipment, thousands of parts, service departments, rentals, customers, vendors, and constantly changing inventory. When your systems don’t communicate, your team spends too much time entering information, searching for answers, and managing spreadsheets.
- Parts needs inventory information.
- Service needs equipment history.
- Sales needs customer and inventory information.
- Rental needs equipment availability.
- Accounting needs accurate transactions.
- Management needs visibility across the entire dealership.
Equipment needs visibility.
Know what equipment and parts you have, where they’re located, what’s selling, what’s being serviced, and what’s making you money, all from one centralized system.
Service keeps customers working.
Downtime can impact an entire jobsite. Your service team needs equipment history, work orders, parts information, and customer information without searching multiple systems.
Rentals add complexity.
Managing rental equipment means knowing what’s available, where it is, who has it, and when it’s coming back. Your software needs to keep up.
Customers expect fast answers.
Primus gives your team the information they need to provide fast, accurate answers on equipment, parts, and service, and keep customers moving.
One Platform. Your Entire Dealership.
Primus connects the departments, information, and processes that keep your construction dealership moving. Instead of relying on multiple disconnected systems, your team works from one centralized source of information.
Parts Management
Equipment Inventory
Service Management
Sales & CRM
Accounting & Financial Management
Rental & Fleet Management
Give Every Department the Information They Need.
With Primus, information entered in one area of your dealership connects across the business. A contractor walks into Parts looking for a component.
Everyone is working from the same information. That’s what an integrated dealership management system should do.
We Understand Your Business Because We Were Built Around It.
Primus isn’t generic business software adapted for dealerships. Basic Software Systems has spent more than 45 years developing solutions specifically for equipment dealerships, incorporating feedback from dealers and building tools around the way dealership teams actually work.
A construction dealership isn’t just a sales operation. It’s thousands of moving pieces that have to work together. Primus brings them together.
Better Information. Better Decisions.
When your dealership’s information lives in one connected system, you spend less time searching for answers and more time acting on them. Primus provides customizable reporting and dashboards designed to give dealership leaders greater visibility into their operations.
Know what’s selling.
Understand which equipment and parts are moving.
Know what’s sitting.
Identify aging equipment and inventory before it becomes a problem.
Know what’s profitable.
See the numbers behind your equipment, parts, service, and rental operations.
Know where inventory is.
Maintain visibility across your dealership and locations.
Know what customers need.
Connect customer, equipment, parts, and service information.
Know what your dealership is doing.
Make decisions based on your data, not yesterday’s spreadsheet.
Start With What You Need. Add What Comes Next.
No two dealerships operate exactly the same way. Primus offers multiple solution levels and additional modules that let you build the system around your operation.
Add the Tools Your Operation Needs.
Primus can be expanded with additional solutions designed around specific dealership needs. Your dealership can evolve without replacing your entire system.
“More than software. A partner for your dealership. Technology matters. Support matters more.”
Choosing a dealership management system isn’t just about features. It’s about having a partner who understands your business. We don’t just sell dealership software. We help dealerships run better.
What Dealers Ask Us Most.
What is construction equipment dealership management software?
A centralized system designed to help dealerships manage operations including parts, equipment inventory, service, sales, customers, accounting, rentals, and reporting.
Is Primus built specifically for construction equipment dealers?
Yes. Primus is designed specifically for equipment dealerships and supports the unique operational needs of dealerships across construction, agriculture, outdoor power, powersports, and forestry.
Can Primus manage construction equipment and parts inventory?
Yes. Primus provides parts inventory management and equipment inventory management, allowing dealerships to track inventory, sales, invoicing, reporting, and more from a centralized system.
Does Primus include construction equipment service management?
Yes. The Enterprise and Ultimate editions include service shop and invoicing functionality, helping dealerships connect service operations with the rest of the business.
Can Primus manage equipment rentals?
Yes. Primus includes rental and fleet management capabilities that help dealerships manage rental inventory, equipment availability, rental transactions, customer information, and reporting.
Can Primus grow with my construction dealership?
Yes. Primus offers multiple solution levels plus add-on capabilities, allowing dealerships to expand their system as their operational needs change.
Your Dealership Runs on Thousands of Moving Parts.
Make sure your software can keep up. See how Primus can connect your parts, service, equipment, sales, accounting, rental, and customer operations in one dealership management system.